Privacy Policy
This Privacy Policy describes how your personal information is collected, used and shared when you visit or make a purchase from Goldilocks Canine Boutique (www.goldilockscanineboutique.co.uk).
Personal Information We Collect
When you visit www.goldilockscanineboutique.co.uk, we automatically collect certain information about your device, including information about your web browser, IP address, time zone and some of the cookies that are installed on your device. Additionally, as you browse www.goldilockscanineboutique.co.uk, we collect information about the individual web pages or products that you view, which websites or search terms referred you to www.goldilockscanineboutique.co.uk, and information about how you interact with www.goldilockscanineboutique.co.uk. We refer to this automatically-collected information as Device Information.
We collect Device Information using the following technologies:
- Cookies are data files that are placed on your device and computer and often include an anonymous unique identifier. For more information about Cookies, and how to disable Cookies, visit www.allaboutcookies.org.
- Log Files track actions occurring on www.goldilockscanineboutique.co.uk, and collect data including your IP address, browser type, Internet service provider, referring/exit pages and date/time stamps.
- Web Beacons, Tags and Pixels are electronic files used to record information about how you browse www.goldilockscanineboutique.co.uk.
Additionally, when you make a purchase, or attempt to make a purchase, through www.goldilockscanineboutique.co.uk, we collect certain information from you. This includes your name, billing address, shipping address, payment information (including a debit/credit card number), phone number, and email address. We refer to this information as Order Information.
How do we use your personal information?
When we talk about Personal Information in this Privacy Policy, we are referring to both Device Information and Order Information.
We use your Order Information collected to fulfil any orders you have placed through www.goldilockscanineboutique.co.uk. This includes processing your payment information, arranging shipping and providing you with invoices/order confirmations. Additionally, we may use your Order Information to:
- Communicate with you, where necessary
- Screen our orders for potential risk or fraud
- If in line with your shared preferences, provide you with information or advertising relating to our products/services
We use your Device Information collected to help us screen for potential risk and fraud (particularly your IP address) and more generally to improve and optimize www.goldilockscanineboutique.co.uk (for example, by generating analytics about how customers browse and interact with www.goldilockscanineboutique.co.uk so we can assess the success of our marketing and advertising strategies).
Sharing your personal information
We share your Personal Information with third parties to help us use your Personal Information as described above. For example, we use Shopify to power our online store (you can read more about how Shopify uses your Personal Information at www.shopify.com/legal/privacy). We also use Google Analytics to help us understand how our customers find and use www.goldilockscanineboutique.co.uk (you can read more about how Google uses your Personal Information at www.tools.google.com/dlpage/gaoptout).
Finally we may also share your Personal Information to comply with applicable laws and regulations, to respond to subpoena, search warrants or other lawful requests for information we receive, or to otherwise protect our rights.
Behavioural Advertising
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications that we believe may be of interest to you. For more information about how targeted advertising works, you can visit Network Advertising Initiatives educational page at www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
Do Not Track
Please note that we do not alter www.goldilockscanineboutique.co.uk data collection and use practises when we see DO NOT TRACK signal from your browser.
Your Rights
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated or deleted. If you would like to exercise this right, please contact us directly (using the contact section in the menu).
Additionally, if you are a European resident we note that we are processing your information in order to fulfil contracts we might have with you (for example, if you make a purchase through www.goldilockscanineboutique.co.uk) or otherwise to pursue our legitimate business interests listed above.
Data Retention
When you place an order through www.goldilockscanineboutique.co.uk, we will maintain your Order information for our records unless/until you ask us to delete this information.
Changes
We may update this privacy policy on occasion in order to reflect, for example, changes to our practices or other operational, legal or regulatory reasons.